Apple iPhone owners are still sticking with the brand at rates that shame every other smartphone producer, and a small dip in ...

Despite faltering a bit in recent years, Apple smartphone brand loyalty in the US is still higher than Samsung’s.

Samsung brand loyalty grows 8% in five years. Recent data on brand loyalty in the United States showed that 89% of Apple ...

Interestingly, while Apple iPhone owners seem to waver in their loyalty, things are going the other way for Cupertino's top ...

After reaching an all-time high last year, user satisfaction with cell phones tumbles 4% to a decade-low score of 78 (out of 100), according to the American Customer Satisfaction Index (ACSI®) ...

Apple has been named the most valuable global brand for the fourth consecutive year, according to the 2025 edition of ...

India’s smartphone market saw a 5.5% decline in Q1 2025, but Apple emerged as a leader with record iPhone 16 shipments.